Cortex.The SEO and GEO platform for end to end organic growth.

GEO, or Generative Engine Optimization, is the work of getting your brand quoted inside the answers of AI assistants. When a buyer asks ChatGPT, Perplexity, Gemini or Google AI Overviews a question, the system reads a handful of sources and writes one reply. GEO aims to put your page among those sources.

SEO, or Search Engine Optimization, works on the ranked list of links in a search engine. The two overlap: AI assistants often read pages that already rank, and Google's AI answers draw on Google's own index. They differ in what they reward.

A brand needs both today. A page that ranks gets read by assistants, and a page that assistants can quote tends to be well structured for search too. Cortex treats them as one pipeline.

An AI system lifts passages. A passage earns its place when it can stand alone, without the paragraph before it.

Every article Cortex writes follows those rules, and a condensed version of the answers sits above the body, so a reader who stops there still has the figures.

Cortex runs as a repeating cycle, and each stage feeds the next.

The loop keeps going after a page goes live. Each published page gets measured after it goes live.

Most SEO tools hand you advice. Cortex checks that advice against your own data before it changes a page. A page keeps its address and internal links. Every figure is read on a source during the work, and each change is measured afterwards.

France Épargne is a French savings and insurance brand. Figures below were read on 1 November 2026, in the client's own tools, over the last twelve months unless stated.

The domain started with no organic footprint. Impressions stayed flat at first and rose steeply from the fourth month.

This is a single case. It sits in French finance and insurance, on a site that received daily work, so treat it as evidence of what the engine can do. It predicts nothing for your market.

France Épargne receives more than 10,000 AI citations a day, read on 1 November 2026.

Google alone has served 582,000 impressions inside its AI answers since May 2026.

Third party trackers see a small part of this volume. Ahrefs Brand Radar tests its own set of prompts, so its count of 3,100 responses across 884 pages measures that sample, and daily volume sits far above it. Each engine behaves differently, so a brand needs a reading per engine.

Each reading has blind spots, so several together give a fairer picture. Cortex keeps AI bot visits in its reporting, and each target query of an update is followed for 180 days.

Referring domains matter for both search and AI visibility. Cortex avoids private blog networks, link farms and paid placement. Links come from content other sites choose to cite. Authority earned this way carries less risk when search engines change their rules.

Each client runs as a separate tenant, with its own database, its own encrypted connection and its own settings. Each brand gets a brief that sets its voice, vocabulary and forbidden wordings, and every run reads it first.

A team with strong writers may prefer software and keep the work in house. Cortex fits a brand that wants the whole loop handled and accepts a queue for entry.

• A site, or the decision to use the built in CMS
• Access to Search Console and analytics
• The facts that define the business: offers, prices, legal limits
• A person who answers questions on the brief
• Time, since organic growth builds over months

In regulated sectors, your compliance team should review pages. Cortex checks figures against sources, and legal approval of your communications remains your responsibility.